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Monday, January 29, 2007

Specialized Services, Targeted Products Even Playing Field for SMBs

Specialized Services, Targeted Products Even Playing Field for SMBs

Small businesses need no longer think they're automatically a step behind by virtue of their size, according to this week's research. Microsoft and other big vendors are specifically targeting smaller companies by tweaking their own products to meet SMB needs or acquiring firms whose products are geared to them. Dell, for instance, has launched an online service called Small Business 360, that is aimed at companies will little to no IT support of their own. It includes resources such as Webcasts, as well as forums where users can ask questions of Dell experts or each other. Similarly, companies like Silk Road Asian Sourcing work to connect SMBs to the right outsourcing partners.

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