Create and Dominate Your Own Market Space

The Blue Ocean Strategy Collection

What could be better than discovering a new market space that's broad, deep, and uninhabited by competitors? You don't have to wait for a lucky break. This special collection will introduce you to innovative strategies and tactics for identifying and dominating "blue oceans," new markets that offer growth, profits, and a substantial head start on your competition.

- Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

- Sprint Selling and Turbo-Charged Market Development

- Spur Market-Busting Growth

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