The Online Battle of the Sexes: Changing Demopgraphics for Internet Users

The Online Battle of the Sexes: Changing Demopgraphics for Internet Users

Sexes gain equality on the Web

As the gender gap narrows on the Internet, demographic differences hold more sway. The Pew Internet & American Life Project's report, "How Women and Men Use the Internet," finds online behavior differences between the two genders.

Alongside the highway or on the information superhighway, women are still more likely to ask for driving directions than men, according to both the old adage and a new study on Web usage.

http://www.clickz.com/stats/sectors/demographics/article.php/3574176

More Studies on Internet Marketing and Usage
http://www.pewinternet.org/